WAIWAI -
Our revolutionary approach to self-sovereign identity is the best solution for the post-cookie era.

Our Identity Wallet Improves Publisher Revenues, Advertiser Efficiency, and User Privacy

Earn from Data

By securely sharing their data with the Ultimate Identity wallet, users get free access to full articles, personalized content, and rewards, while publishers and advertisers benefit from increased engagement and targeted ads.

Publishers

Maximize revenue by offering targeted ads as an alternative to subscriptions, and keep users engaged by exchanging free content for their data. Gain valuable audience insights to enhance their strategies and appeal to more advertisers with focused ad placements.

Users

Unlock premium content through secure data sharing, experience ads that are tailored to their interests, and discover personalized offers and discounts. And, use real-time privacy settings to control their data sharing preferences.

Advertisers

Connect with a highly engaged audience by targeting content interests, leverage click-path data to tailor their ad campaigns, and optimize their strategies for better engagement and conversions. Boost campaign effectiveness by rewarding users for specific actions.

Users can use their Ultimate Identity wallet for a seamless Single Sign-On (SSO) experience. Upon logging in, users will be prompted to consent to data sharing with the publisher and advertisers. This option ensures quick access to premium content while being transparent about data usage.